About Miele X

At Miele X, we have a vital mission – to shape and drive the digital future of the trusted and iconic global brand Miele to deliver significant incremental online growth. We’re delivering digital experiences that engage and excite our customers, bringing them closer to us than ever before. Not as a standard in-house team, but as a dynamic new business unit with an entrepreneurial vibe, which is still closely connected to our HQ and markets.